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Sturm, Ruger & Company (RGR) Stock Fundamentals, Analysis & Risk Signals

Health score, price, valuation, risk signals, and key metrics at a glance.

Sturm, Ruger & Company
NYSE•Industrials•Aerospace & Defense
$37.23-0.40(-0.01%)After hours
Market Cap
$640.52M
P/E
52.6x
P/S
1.1x
P/B
2.2x

Sturm, Ruger & Company, Inc., together with its subsidiaries, designs, manufactures, and sells firearms under the Ruger name and trademark in the United States. It operates in two segments, Firearms and Castings. The company offers single-shot, autoloading, bolt-action, and modern sporting rifles; rimfire and centerfire autoloading pistols; single-action and double-action revolvers; over-under shotguns; and firearms accessories and replacement parts, as well as manufactures lever-action rifles under the Marlin name and trademark. It also provides steel investment castings and metal injection molding (MIM) parts. The company sells its firearm products to the commercial sporting market through independent wholesale distributors; and its investment castings and MIM parts directly or through manufacturers' representatives. It also exports its firearm products through a network of selected commercial distributors and directly to foreign customers comprising primarily of law enforcement agencies and foreign governments. The company was founded in 1949 and is based in Southport, Connecticut.

B

How this company scores

GoodMetricSide Score: 74/100

Strongest: Cash & Earnings Quality (25/25); weakest: Profitability (13/25).

Profitability13/25
Growth21/25
Balance Sheet & Red Flags15/25
Cash & Earnings Quality25/25
Strengths
Rising free cash flowRising earningsInterest easily coveredCash-backed earnings

Valuation vs. 5-year range

Today's multiple positioned against its own trailing range — a visual premium/discount check.

P/E · 52.6x5y range 7.6x – 267.3x
P/E 52.6x · above its 18-quarter median

Currently above its 18-quarter median.

P/S · 1.1x5y range 0.9x – 1.8x
P/S 1.1x · near its 20-quarter median

Currently near its 20-quarter median.

P/B · 2.2x5y range 1.8x – 3.9x

Watch items

Data-driven signals worth keeping an eye on across the last 8 quarters

High Risk

Margin Pressure

Red Flag

The company posted negative operating margins in recent quarters — core operations are unprofitable.

Price & Volume
Market Cap $640.52M

Metrics at a Glance

as of June 2026

Revenue & Profit

Revenue, EBITDA, operating income, net income, EPS, and shares

TTM Revenue
$577.24M
5Q
Q. Revenue
$158.06M
19%
TTM EBITDA
$29.75M
19%
TTM Op. Income
$5.63M
93%
Q. Op. Income
$7.63M
137%
TTM Net Income
$12.18M
111%
Q. Net Income
$6.98M
141%
EPS
$0.44
142%
Shares Out.
$15.96M
2Q
$577.24M in TTM revenue grew 7.6% YoY, reaching $158.06M last quarter. TTM EBITDA of $29.75M and TTM operating income of $5.63M show growth is flowing through to the bottom line. TTM net income of $12.18M means revenue is converting into profit. Across the last 8 quarters, TTM revenue has risen for 5 consecutive quarters — an improving trend.

Margins

Gross, EBITDA, operating, and net margin trends

Gross Margin
21.3%
4Q
EBITDA Margin
8.9%
178%
Op. Margin
4.8%
131%
Net Margin
4.4%
134%
Op. margin of 4.8% is up 20.5% YoY — cost efficiency is improving. Net margin at 4.4% and gross margin of 21.3% show how much of each revenue dollar survives to profit. Over the past year, operating margin is up 131% — an improving trend.

Price Ratios

P/E, P/S, P/B, EV/EBITDA, FCF yield, and earnings yield

P/E Ratio
52.6x
177%
P/S Ratio
1.1x
2%
P/B Ratio
2.2x
9%
At 52.6x P/E, the stock trades above typical market levels — the market expects above-average growth. P/S of 1.1x and P/B of 2.2x provide additional context. Use the growth and margin sections to judge whether the multiple is justified. Over the past year, P/E is up 177% — an improving trend.

Assets & Liabilities

Total assets, cash, debt, book value, and leverage

Total Assets
$364.29M
2Q
Cash
$30.65M
3Q
Long-Term Debt
N/A
Book Value
$289.79M
0%
D/E Ratio
N/A
Debt/EBITDA
0.0

Cash Flow

Operating cash flow, free cash flow, FCF margin, and earnings quality

Op. Cash Flow
$17.32M
18%
TTM Free Cash Flow
$47.35M
2Q
FCF Margin
8.2%
2Q
FCF / Net Income
3.9
2Q
TTM FCF of $47.35M on $17.32M in operating cash flow. The FCF / Net Income ratio of 3.9x means free cash flow covers net income — earnings are backed by cash. Across the last 8 quarters, free cash flow has risen for 2 consecutive quarters — an improving trend.

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· near its 20-quarter median

Currently near its 20-quarter median.